Our passion is designing innovative, interactive experiences that empower learners, inspire positive change, and strengthen human connections.
Everything we do comes back to empathy-driven education. When people are educated, they’re better able to recall and use information. When people are empathetic, they’re inspired to drive change. When these two elements combine, audiences are more active, better-informed, and more invested in their work.
In the life sciences industry, better education and emotional investment translate directly to helping patients live better, healthier lives. A patient's quality of life can be changed forever by advances in medicine and technology. Thus, education and empathy open the door to more open and transparent communication, as well as a stronger relationship between HCPs and their patients.
We specialize in virtual technology because of the way it brings people together. Virtual experiences are more memorable and emotional than their didactic counterparts. The "learn by doing" elements strengthen memory development, which drive retention rates up. In addition, the immersive, 360-degree nature of virtual experiences give users an emotional connection to what they’re seeing, which leaves a greater impact and drives audiences to take action.
We’re also "hardware agnostic"; we don't chase trends or develop for hardware because it's popular. We know that every vehicle has its purpose, and we’re more focused on working with you to determine the best way to reach your audiences and deliver a message that resonates. Whether the best option is virtual reality, augmented reality, mixed reality, eLearning, a mix of multiple vehicles, or something entirely new, we'll do our due diligence to review your options and make sure the one we pick is the one best suited for your needs.
We aren't a "one-and-done" virtual solutions company. We want to help you build connections between your product and your audiences from the moment of discovery to the moment the patient receives it. We create a holistic strategy that encompasses training, marketing, research and development, and medical affairs, creating virtual solutions that work with each other, as well as your pre-existing content, to educate audiences about your product throughout its development life cycle.
We get to know you and your team to create something uniquely customized to your needs and your vision. Our team will know you by name, not by project number.
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